Description

Business Owners & C-Level Executives - Join us for an evening of discussion & connection. Topic: GAAP vs. CRAP GAAP may be “generally accepted”, but CRAP will help you plan ahead. If you are a business owner, you probably ask yourself questions like …
“Am I pricing my product or service correctly?"
"Am I compensating my employees appropriately?"
"How do I know if all the hard work is truly profitable?"
"If it is profitable, how do I make sure I stay profitable?"
 "If it isn't profitable, how do I make it profitable?"
"Are the day-to-day decisions I am making aligned with my long-term business goals?" 

If you have asked yourself any of these questions, then you are likely having trouble analyzing your financial results and are confused by your own accounting and financial statements -- join us for a valuable presentation to learn how you can develop your boring (GAAP) accounting data into exciting (CRAP) information that really tells you the story of how your business is doing and assists you in achieving your business goals. 

Facilitator: Charles Muracco, CPA, CGMA, Founder & Principal Consultant 
                   CLM Advisors 

Charles Muracco, CPA, CGMA, founded CLM Advisors in 2013, CLM exists to improve the fiscal health of the economy one business at a time. As Principal Consultant, Charles works directly with business owners to help them take their business to the next level by educating them on how to improve their fiscal management, accounting systems and processes, operations, tax strategies, and other aspects of their business. Charles has been recognized as one of SmartCEO Magazine's "SmartCPAs", one of SJ Biz's Entrepreneurs of the Year, and as GCCOC's Small Businessperson of the Year in 2020.